Andy Warhol said everyone would be famous for 15 minutes… and it seems for many their idea of famous involves getting on TV. However, in these days of pervasive internet video it seems we can all be on ‘TV’ without actually achieving fame of any level.
Just like appearing on TV requires you to follow some rules, business video conferencing also requires etiquette if we are to come across as polished and professional.
Telepresence – the video experience that feels like someone on screen is in the room – is something many of us see every day. It’s become so commonplace most of us really don’t stop to think about it. The most obvious examples are broadcast news readers.
TV news anchors appear head on to us and look straight into the camera. On large flat screens in realistically rendered colour and crystal clear full range digital audio, it almost feels like the news reader is there with you.
Contrast this with drama where actors generally do not look directly into the camera. You feel like a detached observer, a viewer looking in. The news anchor engages each and every one of us personally. Taking our cues from telepresence best practice, here are five tips to help you make the best impression when video conferencing for business.
Don’t get distracted. Do the same things you would in a face-to-face meeting. Maintain your attention on the agenda and give 100% bandwidth to what is going on.
Try to optimise the camera position so it centres all the participants at your end and avoids cutting off tops of heads etc. Position it so that when you want to talk you and the participants at your end can look forward into the camera.
Look straight into the camera like a news reader. This provides a very good feeling of ‘virtual eye contact’, one of the most important aspects of face-to-face interaction and a key factor in promoting the sensation of telepresence.
Try to speak as clearly as possible. Just like face-to-face, avoid talking with food in your mouth. Ad-hoc working lunchtime conferences are no excuse! Don’t obscure your mouth and muffle speech with your hand.
Don’t throw pencils and pens down or tap on the desk. Control the noise from cups, glasses and spoons, etc. These may send spikes of audio to the other ends of your video conference and may be seen as annoying and thoughtless by other participants.
Whether you are using video enabled computer, laptop or mobile device, or a dedicated hardware PTZ video conferencing camera and base station following these tips help to makes sure you get the best out of your investment in video conferencing technologies and services.
To better understand the factors and issues that affect video conferencing performance why not download our free ‘Video conferencing FAQ: A buyer’s guide’?
To arrange a free demonstration of our recommended business video conferencing solution simply fill in the form on the right or call us on 01844 293 330.
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